Skip to content
AUTHENTICITY GUARANTEED | EXPERT ADVICE
AUTHENTICITY GUARANTEED

The Modern Motor Car.

Stock Code 100384

London, Shell-Mex and B. P., Ltd. [Circa 1935].

Original price $160.00 - Original price $160.00
Original price $0.00
$160.00
$160.00 - $160.00
Current price $160.00
Stylish chromolithographic flap book on car engineering. A striking, Art Deco flap book on motor cars, published as marketing for Shell's engine oil, with wrapper photos by Vogue photographer Maurice Beck.

The six plates depict a car from the inside out, starting with the chassis and interior, then the frame and engine, followed by three plates of the engine itself. The final engine plate does not have flaps, but depicts the 'chamber of horrors', a dirty and broken engine with text descriptions of all that has gone wrong, much of which could have been prevented with regular oil replacements.

The wrappers depict a race car driver and were taken by Maurice Beck, who along with Helen MacGregor was one of the chief photographers for British Vogue. 'There was something nonchalant about the lack of direction or rules with which they placed their lights: their haphazard effect often caused shadows with which other more professional photographers would have probably dispensed. However, their results were often notable' (National Portrait Gallery).

Folio; 6 flap chromolithographs on 5 leaves, 1-page introduction, guide to the illustrations on each facing page, 2-page index, final page of advertising copy, contents a little toned, marked, and creased, wrappers darkened and worn, very good condition; 16pp.

Provenance

Provenance: Charles James Hilton (ownership inscription).

Delivery

We offer secure and express delivery on all local and international orders of rare books, maps and prints placed through this website.

About us

Shapero Rare Books is an internationally renowned dealer in antiquarian & rare books and works on paper.

Our Bookshop and Gallery can be found in the heart of Mayfair at 106 New Bond Street, where most of our stock is available to view and on public display.

We exhibit at major international art fairs, including TEFAF (Maastricht and New York), Frieze Masters, Art Miami and Masterpiece London, as well as antiquarian & rare book fairs including New York, Paris, London, Los Angeles, San Francisco and Hong Kong.

Read more

Ask us a question

The Modern Motor Car.

[BECK, Maurice, ill.] [FLAP BOOK] Shell.

Stock code: 100384

$160.00

THE BOND STREET EXPERIENCE

An exceptional experience in the heart of London’s Mayfair for not only seasoned collectors but those considering purchasing their first rare book or print.

Guaranteed Authenticity
GUARANTEED AUTHENTICITY
International Delivery
INTERNATIONAL DELIVERY
Meet Our Booksellers
MEET OUR BOOKSELLERS
Free Gift Wrapping
FREE GIFT WRAPPING

BOOK COLLECTING IDEAS

Your cart is empty

Continue shopping

Basket